Review: Wen’s Whitebait Powder

About

Though newly set up in March 2018, Su Wen, the founder of Wen’s Whitebait Powder, is no stranger to the industry. Her family has been importing seafood from their family-owned fisheries into Singapore since the 1960s. Wen’s Whitebait Powder is a combination of her experience dealing with fisheries and the aim to provide a healthy and convenient fish supplement for busy parents. 

Wen’s Whitebait Powder specialises in whitebait powder, which is ground whitebait that can used to supplement our daily nutritional requirements. Its newly launched product is the Crunchy Whitebait, a healthy snack that’s baked and unsalted. 

Quick Facts

  • Wen’s is the only food powder company that has control over its source as it harvests whitebait from Wen’s family-owned fisheries in Senayang, Riau Islands in Indonesia
  • Only one ingredient – whitebait. As Wen’s has no added seasoning or preservatives, it can be safely added into food for babies 6 months and up
  • Whitebait is not ikan bilis – whitebait is fish fry that can be eaten whole (Wen’s uses herring) and ikan bilis are anchovies which must be gutted before consumption
  • Wen’s is processed and packed at its SFA-certified food factory 
  • “Fresh” whitebait sold in the local wet markets with a whitish appearance actually contain a lot of sodium due to the preservation process of salting, drying and freezing. At Wen’s, salting and de-salting is done within hours to maintain maximum freshness.
  • Fresh guarantee – made fresh with whitebait imported weekly

Process

Wen’s has documented the journey from fishery-to-fork in a video for everyone to have a clearer understanding of what a pack of whitebait powder exactly contains. There is only one ingredient listed on the packaging – whitebait. 

Harvesting, salting & drying
– Catch is harvested from a kelong in the open waters 
– Catch is cooked in salted water for 3 minutes and left to dry. Small fishes must be salted to maintain freshness. 
– Fishes are sent to nearby Senayang to be sun-dried for half a day
– Whitebait is carefully separated from the other fishes by hand
– Whitebait is desalted by rinsing several times with warm water and a secret technique
– Rinsed whitebait is sun-dried for a day

Further processing
– Exported into Singapore for further processing at its SFA-certified food factory 
– Whitebait is baked for a few minutes 
– Ground, sieved and packed into tamper-proof packaging

Nutritional Value

The nutrition facts displayed by Wen’s Whitebait Powder have been tested and proven by a Singapore Accreditation Council approved laboratory. 

  • More DHA and essential minerals than formula milk 
    Wen’s Whitebait Powder has been tested to contain more DHA (2010mg vs 30mg/100g), calcium (1590mg vs 620mg/100g), magnesium (282mg vs 43mg/100g) and phosphorus (1400mg vs 390mg/100g) than X brand formula milk.
  • High in calcium
    Just one 2g serving fulfils 12% of the daily calcium requirements (260mg) of a 6-12 month old baby 
  • Contains essential minerals 
    Potassium – keeps muscles working right, keeps heartbeat regular
    Phosphorus – filters waste, repairs tissue and cells
    Fun fact: Phosphorus from animal origins are more easily absorbed by the body than phosphorus from plant origins
    Magnesium keeps muscles, bones and nerves healthy
    Zinc – regulates immune system
  • Low in sodium
    In every 2g serving, Wen’s Whitebait Powder has a negligible 0.007mg of sodium compared to a well-known ikan bilis seasoning powder sold commercially that contains a staggering 305mg of sodium! 
knorr ikan bilis

Texture, taste and Smell

Wen’s Whitebait Powder is marketed as a fish supplement especially suitable for babies older than six months old as well as pregnant women. It can be added to the meals of people who require soft diets to boost their calcium intake.

Appearance: Fine, sand-coloured powder
Taste: Not salty. No lingering after-taste. It may taste bland because adults have duller taste buds. Babies have extremely sensitive taste buds, therefore they do not require added salt, sugar or soy sauce in their meals. 
Smell: Light smell of the sea

Usage and Recommended Amount

Wen’s Whitebait Powder can be sprinkled on top of cooked food, mixed into soups or included into marinades. The simplest way is to add it to porridge or into fried rice. 

You can easily increase the nutritional content of the meals by adding a serving of Wen’s Whitebait Powder. There is a small wooden spoon provided for you to easily measure out one serving. 

The risk of over-consumption is low, as the limit is 80 grams (2g*40 scoops) of powder.

Commitment to Quality

Wen’s is committed to providing the best quality, and it’s not purely a marketing phrase that’s thrown around. 

They sent out samples of a mushroom powder which received favourable feedback but they decided against launching the product, simply because they have decided to focus on improving on the quality of their fishery and improve control on the source. 

Where to Purchase

Wen’s Whitebait Powder can be purchased directly from their online store, baby fairs that they participate in and in-store retailers in Singapore

Disclaimer

This is a paid collaboration with Wen’s Whitebait Powder. As such, care and caution has been taken to provide only factual information. 

Giveaway

WIN a Refill Pack (70g) of Wen’s Whitebait Powder & 1 pack of Crunchy Whitebait! 

To enter the contest, follow the details below.

1. Search for this post on Instagram @bibimbubs

2. Follow both @bibimbubs and @wenswhitebaitpowder

3. Tag your friends who might be interested in this, one friend per comment

4. Share the post on your IG stories and write why you wish to win this. Tag both @bibimbubs and @wenswhitebaitpowder in that IG story so we can read! 

Contest ends 3rd November 2019 2359H. This contest is not affiliated with Instagram.  

Finding Peace

After receiving calls about Emmett’s biting for the past two days, I was bracing myself to hear how his next victim got attacked when it turned out to be another teacher instead. “Hello Elise’s mummy, Elise’s contact lens fell out, could you come down to put it back in? We don’t know how to put it back. Please come down now.”

Elise has been using her prosthetic eye for about 2.5 years now.

She is unable to see through that eye and it is to make her appear as if she has two eyes like everyone else. It isn’t immediately noticeable, but as the prosthetic eye is merely a cover, the pupil does not move when her natural eye does. It does not need to be removed daily, but it can be taken out for cleaning. Sometimes, when she rubs on her eye too hard, it may fall out, which is what happened today.

It brought my mind back to the first time it happened when I was alone with her. One moment, she was playing around, and the other moment, she was staring at me with an empty socket. I freaked out and immediately called the prosthetic doctor while alerting my closer friends on WhatsApp “OMG ELISE’S EYE JUST DROPPED OUT WHAT DO I DO”. I was ready to bring her to the hospital so that the doctor could insert it back for her (and me). The doctor encouraged me to try it myself first, instructing me over the phone.

Back then, she was much younger and she would not stay still because she was traumatised by her experience of being held down forcibly for tests, eye dressing changes and her wound was possibly tender and healing. It was like pinning down a squealing piglet destined for slaughter. My feelings were a mish-mash of guilt, fear, shock and pity. Eventually, I slot it in without going to the hospital.

Emotionally, it was saddening for us to come to terms with the fact. Up till now, I don’t think my husband has seen her eye socket yet.

Back to today. The same situation occurred and I saw how shocked her teachers were. They managed to cover Elise’s eye and move her to the office before other children took notice. Her form teacher told me that she couldn’t bear to look. It’s completely natural for them to have that response and I don’t blame them. After all, it’s not something they encounter often and most people can’t deal with seeing something like that. If you’re curious, her eye socket has healed and it is neither bloody or has dangling veins. It appears as pink hollow flesh.

I washed it under running water before popping it back in. Over the years, both of us has gotten used to it. Elise has observed her appearance in the mirror without her prosthetic eye (I advised her not to, she insisted) and her reaction was not one of fear or disgust. It seems that she understands and is living without noticeable problems. She can run, kick a ball and balance on beams.  However, at 3 going on 4 years old, people around her are less likely to make snark remarks about appearance. We will cross that bridge when we get to it.

Cheng Hong Children TCM Service – FREE TCM for kids

About

Set up in April 2019 by Cheng Hong Welfare Service Society, this traditional Chinese clinic serves children aged between 3 months old and 16 years old. Funded by the temple and other fund raising activities, the clinic does not charge for its services, which includes consultation, tuina massage and prescription herbal medicine.

Procedure

The clinic doesn’t accept appointments and operates on a walk-in basis. They accept walk-ins until 30 minutes before each session closes.

If visiting for the first time, please bring your child’s birth certificate or have a soft copy on your phone.

During the consultation, Emmett had his breathing and tongue checked, much like at the GP, but here, the physician also checked his pulse.

Next up was the tuina massage. The physicians use some water and flour during their massage. If your child has gluten allergies, you can tell the physicians to skip the flour.

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𝗖𝗵𝗲𝗻𝗴 𝗛𝗼𝗻𝗴 𝗖𝗵𝗶𝗹𝗱𝗿𝗲𝗻 𝗧𝗖𝗠 𝗦𝗲𝗿𝘃𝗶𝗰𝗲⁣ 𝘍𝘙𝘌𝘌 𝘧𝘰𝘳 𝘤𝘩𝘪𝘭𝘥𝘳𝘦𝘯 3 𝘮𝘰𝘯𝘵𝘩𝘴 𝘰𝘭𝘥 𝘵𝘰 16 𝘺𝘦𝘢𝘳𝘴 𝘰𝘭𝘥!⁣ ⁣ This newly set up clinic on the fourth floor of Chong Hood Lim temple offers complimentary traditional Chinese consultation, tuina massage and medicine for all children between the age of 3 months old and 16 years old! ⁣ ⁣ Emmett had high fever and cough so I braved the long journey to Aljunied. There were two physicians on duty when I visited. As it was our first visit, the physician took the time to explain to us the different pressure points and what the treatment would help with. ⁣ ⁣ For Emmett, it was to loosen the phlegm stuck in his airways so he could breathe better, increase appetite and make him poop 💩 to release the toxins. ⁣ ⁣ Though it was his first time, he seemed to enjoy it! We weren't prescribed medicine because according to the physician he was still very active and "solid" (in her own words) because he is on breast milk. 💪⁣ ⁣ We were advised to come back twice weekly if the kid is ill, or if we attend weekly sessions, the physicians will help to regulate their body (调养身子).⁣ ⁣ The clinic doesn't accept payment but you can make a donation to the temple if you feel that you have benefitted from the service! ⁣ ⁣ They don't take appointments so just walk in! ⁣Btw, don't wipe down or bathe your baby for at least two hours after the tuina massage. ⁣ 𝐍𝐨 𝟐𝟗 𝐋𝐨𝐫 𝟐𝟓𝐀 𝐆𝐞𝐲𝐥𝐚𝐧𝐠 𝐋𝐞𝐯𝐞𝐥 𝟒, 𝐒𝟑𝟖𝟖𝟐𝟑𝟒⁣ 𝐌𝐨𝐧 – 𝐅𝐫𝐢: 𝟐.𝟎𝟎𝐩𝐦 – 𝟓.𝟎𝟎𝐩𝐦, 𝟔.𝟑𝟎𝐩𝐦 – 𝟗.𝟑𝟎𝐩𝐦, 𝐒𝐚𝐭: 𝟗.𝟑𝟎𝐚𝐦 – 𝟏𝟐.𝟑𝟎𝐩𝐦 ⁣ 𝐓𝐞𝐥: 𝟔𝟕𝟒𝟔 𝟔𝟓𝟏𝟏

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Squirmish at first, Emmett quickly warmed up to the physician and let her massage him. She explained the steps and purpose of the massage.

Please note that your child should not be bathed or wiped down for at least two hours after the massage. I think it’s to prevent wind.

Kids who are ill can visit the clinic twice a week, whereas if you visit more regularly, the physicians will help to regulate the body for better health.

After we exited the clinic, I made a small donation to the temple as a form of support, since the clinic is funded by the temple.

Location and Operating Hours

No 29 Lor 25A Geylang Level 4, S388234
Mon – Fri: 2.00pm – 5.00pm, 6.30pm – 9.30pm,
Sat: 9.30am – 12.30pm
Tel: 6746 6511